This unit aims to provide you with a solid foundation for understanding the world of e-commerce. You will learn what e-commerce means and how it differs from other forms such as social commerce or mobile commerce. The unit focuses on explaining how digital transactions take place and how different platforms — such as websites and applications — are used to facilitate successful buying and selling processes. It also highlights the distinctions between e-commerce and e-business, helping you gain a complete picture of the digital business landscape. Finally, you will understand how e-commerce can help you overcome geographical barriers, reduce costs, and deliver a unique and convenient shopping experience to customers

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